Analyse category information (consumer research, retails audit) and recommend opportunities
Identify strategic opportunities and make recommendations
Manage ideation, Development and commercialisation of NPD’s line extension and restage projects (including advertising and packaging development) together with global office and execute across CIS.
Plan and execute promotional programs to maximize category performance
Make financial analysis of promo activities
Work on adaptations of global strategies and activities
Participate in advertising development.
Build relationships with other sales team and functions for effective implementation of plans
Требования к опыту: Education
University degree preferably in marketing / management
Graduate from any top university (МГУ, ВШЭ, Фин Академия, Экономический Университет им. Плеханова)
Experience required
Experience in a FMCG business at least 3-4 years
Currently at the position of Brand Manager (preferred). Experience in foreign FMCG companies is preferred
Experience in managing agencies
Experience in brand activation creation and implementation